Key features of Residential Trends:
(Click on headings in red to view sample)
 Housing
Market Overview — Get a comprehensive analysis of
the new home market with this extensive Executive Summary providing
a close look at new home sales, pricing, housing inventory trends,
future housing supply, and new and leading developments. The Housing
Market Overview may be purchased separately for each county, for
those real estate professionals needing to keep a close eye on
new home trends.
(Click here for sample or to purchase)
- Development
Summary Analysis — A summary of all new home developments
within the market region, categorized by community and providing
detailed price and square foot ranges, sales and inventory, lot
sizes and/or density.
- Market Area
Map — Offers a geographical perspective of available
new housing developments.
- New
Home Development Profiles — A detailed profile
of each housing development in the market area providing pricing,
sales criteria, square footage and bedroom and bath configurations
for each plan offered. Specific listings of features and recreational
facilities are also included in conjunction with financing and
several years of pricing and sales history.
- Housing
Floor Plans — A special feature of Residential
Trends is the inclusion of project floor plans in the first
issue in which the project appears.
- Per
Plan Perspective of the Development — Residential
Trends defines each plan in a project by describing its price
range, size, price per square foot, and a physical description
of the plan (including family rooms, kitchen dining, master retreats,
sitting areas, location of fireplaces and laundry facilities).
- Price Analysis
— Summary of all sold and unsold units offered in the market
area, categorized by bedroom count, square footage and price range.
- Feature
Analysis — An overall listing of features offered
by developments in the market area.
- Proposed
Development Data — Pertinent information about future
supply alternatives within the market area.
Complimentary Companion Software
Residential Trends Companion Computer Software
is an Excel® based program used to analyze competitive new “for sale”
residential projects in only seconds. With a few keystrokes, users
can analyze competitive products for large or small market regions.
Residential Trends Companion Computer Software
is included at no additional charge with every subscription to Residential
Trends.
Benefits of using Residential Trends with the
Companion Software:
- Residential Trends software interfaces
with Google
Earth, Google Pro, MapPoint,
and our in house mapping software providing the ultimate in flexibility
when assessing projects via aerial imagery.
- Users can compare current and historical absorption rates of
different types of housing product.
- Offers real time analysis because you can add projects
that have come on the market between audits. Add your proposed
project for quick price point positioning graphs with a click
of the mouse.
- Allows the user to target
comparable projects on a plan specific, community or sub-market
basis, relative to price, square footage, price per square foot,
lot size/density, number of units sold and unsold, land remaining
for development, rate of sales, and many other key criteria.
- Conduct a preliminary analysis to assess supply and demand and
avoid the pitfall of developing the wrong product for the market.
- Create charts and graphs in minutes. Use the custom pivot table
for a quick look at market opportunities. For example, analyze
by city and lot size - results give weighted average price, square
footage, price per square foot, and number offered, sold, and
unsold. User may also search by price points. You set the parameters
and manipulate the date to fit your individual needs.
The Results:
- Profiles of each surveyed project
- Sales per week per floor plan analysis allows precise comparisons
- Trend analysis of each submarket
- Escrow closings
- Developer sales incentive programs
- Features per plan (ie: dens, nooks, family rooms, retreats,
fireplaces)
- Phase releases
- Average sales price & square footage for each plan
- Pre-programmed reports for easy analysis
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